Some of the blockers, I would say, were more fear-based than anything. I think in the news you hear all of these horror stories of this large company accidentally leaked all of their data or put all of these things out there for the world to see and that was definitely something for us to overcome. 

I know many members of our team walked through demos and understanding sessions with vendors to just really get a hold of what do we need to put in place before we roll this out and then we're going to start with a pilot group from there and we're just starting to roll it out more so to the organization just to, once again, kind of slow roll it but not super slow, you know, we want to get out there, we want to be at the forefront and make this impactful, and like you said, find the best use cases that are giving back ROI, not just as somebody said earlier, making funny cat pictures all day long, but actually providing value to us, so.