But from a personality perspective, I think you have to have a level of humility. In this environment, it is changing so fast. And there is so much that I don't know. 

I love talking to you and Jim and learning from others about how other companies and my peers are deploying the technology. 

You have to be humble. humble enough to to understand what you don't know and then you've got to have the courage you have to have courage to say you know what not every ai project is going to have a defined roi we don't we may not know how to calculate the token costs but You know, we believe what we are going after here is core to a differentiated approach in the market and is ultimately going to be a competitive advantage.